Terms of Service

Introduction

These terms govern your use of the Perception Axis for Information Technology (Perception Axis) WhatsApp messaging and conversation platform and related services. By using the platform, you confirm that you have read and agreed to these terms.

Description of the service

The platform provides tools for managing incoming WhatsApp conversations, sending template-based campaign messages, generating automated smart replies, and managing contacts and consent records. Each subscriber owns its own WhatsApp Business Account (WABA), phone number, and message templates, either under our Meta App or the subscriber's own Meta App.

Subscriber obligations

• Comply with applicable laws and regulations, Meta and WhatsApp policies, and acceptable-use terms.
• Do not send unwanted or unauthorized messages, and obtain recorded consent from recipients before any marketing message.
• Honor opt-out requests (such as the word STOP) and never bypass them.
• Keep your account credentials confidential and accept responsibility for any use that occurs through them.

Templates and approvals

Message templates are subject to Meta approval, and an approved template cannot be freely edited; any change to content or links requires creating a new template and awaiting its approval. You are responsible for the accuracy of template names and variable fields when configuring campaigns in manual-entry mode.

Data and consent

You are responsible for the lawful collection of your end customers' data and for obtaining and documenting their consent. You own your data and consent records, and the platform operates as a processor on your behalf. Our Privacy Policy governs how we operate the platform.

Intellectual property

All intellectual property rights, trademarks, and code of our platform remain the exclusive property of Perception Axis for Information Technology or its licensors.

Limitation of liability

We strive for maximum security and uptime, but cannot be held liable for outages or delays caused by factors beyond our reasonable control or by external infrastructure and messaging providers (such as Meta). We are not liable for the content of messages sent by a subscriber or the actions of its end customers.

Suspension and termination

We may suspend or terminate the service for breach of these terms or of service-provider policies, or for non-payment of due subscriptions, subject to applicable law.

Changes to these terms

We may update these terms from time to time. Changes take effect once published on this page, and your continued use of the service constitutes acceptance.

Contact us

For any questions regarding these terms, please contact us at info@perceptionaxis.com or via phone/WhatsApp at +962 7 7663 5909.